Google Caffeine - SEO New Normal

Google Caffeine is the codename for a total upgrade of the algorithms are using Google for their search engine. It 's been under test since early 2009, and is expected to go live in early 2010. The word is that Google Caffeine is a major change in how Google looks to classify web sites.

Along with this, Google is testing their software architecture that will be renovated for other engine applications. These changes will remain in force for years, so we should learn all you can about them now. In fact, Google is playing down the effect on their rating system, but they are changing the indexing software to improve speed and reliability.

Google will use its own file system GFS2 under caffeine. Google had been working on this system over the past two years. This is probably the biggest factor in increased index size. For example, if you do a search for dog:

Old: Results 1 - 10 of about 51,900,000 for Dog [definition] taking.25 second

News: Results 1 - 10 of about 359,000,000 for dogs [definition] taking.12 seconds.

The new search engine is expected to work extremely fast. In tests, the SERP (search engine results) pages load twice as fast as the version in use today. This emphasis on speed is also important for your website that Google will make the load time for your pages a more important factor than it is today.

The word is that the content fresh will be even more important for a high ranking. The sites are updated regularly, will enjoy higher. In addition, there must be more emphasis on the authority domain, it will be a further push towards deep sites.

Off site optimization will still be important, so as to maintain the building links. However, caffeine value on things like the speed of the site load, fresh content, and content more important than the earlier research.

Another thing to watch out for is errors like broken links. The penalty for broken links and other errors may increase .......