Tuesday, July 10, 2012

Megaphone Less, More Communication


The journalist and new technologies

"In journalism, the unique vision will disappear, you must accept the existence of pluralism of perspectives." Dan Gillmor

Stop saying and saying and start listening. Radios are very evangelistic, labor, alternatives, community, commercial or intermediate. But the radios would be better stop talking and talking and start listening. If something has democratised today with the use of new technologies is the universal right to listen.

They say time brings calm, but never forgotten. However, the new media scene forces us to forget, to leave behind the old formulas and just, are the "old communicators? the most resistant to changing blood. Today it is absurd to go back to the new sun. At MediaCT. A communication "subversive?, The proposals that will go around the world and set the pace for change in the midst of change.

We will have to declare the deep ignorance. Do not resist and hit the trail. Recognize that the visitor is and forever alter the reality. A new media world is home. Migrating to Podcast. At Shoutcast, blogs, nanoblogs, as the Wiki collaborative writing. The "I report it?, YouTube. The "mashups", trackbacks, RSS and Wikinews, including only "new worlds? to pay back the voice and commitment to citizens to "speak? freely, stop being spectators and actors are their own and in that same line, communicators must be literate about the new reality. Jugárnosla with a daring proposal in terms of construction of the sound.

Entering this new expression of cyber-journalism, journalism ordinary citizens or participant, prints a necessary component owners socializing and without a computer and an Internet connection.

Urge to recognize changes in the world and in the media. Teaching different, but first learn about that which is different. New uses of language. The sign. The no boundary. The Emirec. New figures communication: A producer, a participant (no receiver). A new channel. Three different people and the same god. Pure communication. A real communication media bring out the information for that purpose can be called "media?.

New technologies pose its own rules of "usability?, Behaviors, likes and dislikes for the new roles that are always active. But how to incorporate these expressions uses local media? First, engaging in these "new looks?, Migrating to them and second, by the way. Putting the antenna on the other. Interacting. Putting the accent on the other as "my own?. Because, suddenly, everything done has been wrong or no longer meets the "new reality?.

Those. The "owners? from the audience. Those who speak of friends ... friends and listeners welcome to this special program. Or, we now have a very special guest ... Or, well, that was it for today, thanks for having supported, in short, everyone. The repetitive greetings and formulas of the past century we have to be re-literate.

From the window to escape the technological gap we, as journalists, to recognize changes in the world and in the media. First, we must accept. Change the old formulas. And above all, accept no formulas. My first suggestion is to have a receiver very close, to shut it down. To relearn. To stop ignoring. To doubt the neighborhood expert on the radio crying, the speaker of years, the master of the hearings, the "icon?, Who talks incessantly and never says anything. The most that transmit information transmitted vices of the trade. Then change to ignore the teacher. To copy what ever copy: originality.

In this "pre-modernity? the journalist sits down to produce, to "use new technologies?, read mail, enter the chat room or have a photo on the Internet and it does it is immersed in the new media reality? No. And what he says is so quiet. We're not ready! It tells the word processor "new technology?. It begins to defend the truth. Their own. And the truth, it opens the gap of not knowing. So to clarify that there is not a fight between spectators and a journalist or replace the other. No, it is rather a mixture. An aid. Less megaphone, more communication. Stop talking.

So there goes the phrase. "Journalists should stop thinking of them as oracles, because they are not, should consider providing leadership and guidance to the public to information, although the competition has developed.

The author of the new journalism Dan Gillmor, proposes to hear, but not necessarily to the sources, but to the people. Understand that readers know more than us. Migrate to various media. To go from being an oracle to be a guide. Link, even with the competition. We must go further, such as asking your readers to help you. With the low cost of these possibilities is the best time in history to become an enterprising journalist. Collaborate with others?. [1]

[1] Gillmor, Dan. We the Media. He is the founder and director of the Center for Citizen Media.

The journalist faces a vision that requires non-resistance to change. Much to learn, conceptualize, add, merge, mix. Faced with the reality of the photographer home of Creole or paparatzi I report, the period may be in the corner and not in the hallway of the School of Communication. Open your eyes and laughing about something that is believed far and clear, journalism schools and their trainers or "deformers?, Will be the first leap. In renouncing his past and learn to unlearn.

The most widely read newspapers are distributed free of charge. "The subway?. With the Web the range of possibilities is impossible to visualize. Why buy a newspaper if you can read thousands of them on the Internet? Why listen to music faded speaker and greet passes all afternoon when you can, under that platform, listening to thousands of radios? Or better yet: why listen, if I can produce?

In Managua I met different communication experiences. Radio and its hundreds of half-hourly correspondents reporting from the streets of the city, a station where the least are the announcers speak. And of course, is without doubt the number one radio. Radio and is always up. The secret? The participation. The announcer called the basic principle of communication. Listen more, talk less.

How to open the border? I have been annealed in the skin itself, that knowledge can not be imposed. If you do it one way, because it tells you the book, but the other, no "leyente? build your way, then, what is more valuable? The repeating or birth to a new possibility. The one who gets tired of barking? Or, it discovers. So communicative democracy take root in the other and discover that you're not the best shade tree.

The proposal: less megaphone, more communication transceivers to be, given the information and gives new meaning to the community, to the block, the neighborhood. New meanings.

The newspaper El Tiempo of Colombia, released this information. "The phenomenon is such that South Korea's most influential site Int ernet, OhmyNews, has more than 44,000 citizen reporters who write the content, and in Germany, the tabloid Bild asked its readers to become paparazzi ?.

For Gillmor, citizen journalism not only has to do with the new technology. The most important gap in the long term involves knowledge versus wealth and poverty and lack of education.

New technologies offer a turn between senders and receivers. Thousands of blogs are posted, thousands and thousands of newsletters, radio, audiovisual spaces, in short, the list is endless, as the continued commitment of the "new? makers messages. Embracing the future, or die slowly. With us or without us the world is changing and journalists must be in the line leading to the future.

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