Thursday, September 6, 2012

Maximize Brand Significance - 7 Ways to increase brand recognition


Of course you want all your customers to remind them to see you. But how can this happen? We do not always think the same product for different needs, but we often remember the solution-based products when we have a specific need.

How can help you maintain your product in front of the customer? If the product meets a need, give your customers a solution that will remember you. Here are some tips to keep your name in front of them:

Use >>> the same mark on all

Duplicate label on everything you do, not only keeps your brand in front of the reader, but it means the unification of the product and the method. You can use the same brand, same name, same logo on every product is produced, simply by using a 'name' or 'signature mark' on each product.

Making memorable graphic HOT >>>

Make the graphics in their memory with a high-impact graphics that capture the attention and control their concentration. When they really focus on your brand, you have a better chance of implanting the brand on their minds. Brands that do not have a simple word in them are often more effective. Think of specific symbols and how many times you want to say a brand.

Use >>> sensory perception for the reader IMPACT

Colors make you hungry, tired, or restless. Forms which are given specific answers. Using a red octagon shaped as a basis for graphics can be a bit 'too obvious, but what happens if you use everything, but only on one side and draw the octagon with your company name out in a diagonal line? Readers sense of purpose and meaning in specific logos, make sure that your logo, say what you mean.

Increases >>> residual vision with the repetition

Repetitive lines increase the display. For example, if your name as a shadow and the reader gets the repetition, they saw his name twice. Add the echo of your drawing with shadow repetition imprinting of your logo effectively, without overdoing the logo on your site or product.

Recognition system with redundancy >>>

Recognized in your brand identity implies redundancy. If your logo refers to another famous logo or symbol, you can have an effective system. Red, white and blue means integrity. A globe implies a world power. So if you combine red stripes, white and blue with a graphic of a globe, you have the power of the ethical world. The logo becomes a symbol recognized, meaning redundant.

Connect your brand >>> Action Trigger

Icy Blue involves chilling cold and triggers a behavioral response. By connecting your brand with a trigger action that is answered, have half the battle won. Peach and orange signify hunger, so people will return to restaurants that are painted peach or orange, because remember that these places offered a solution (food), their needs (hunger).

Concentrate on the contrasts and simple >>>

Visibility counts! When you are looking for a symbol, a logo or an identifying mark, think simplicity. When my great-grandfather chose the V-Bar Brand to stamp his cattle, he knew that everyone would recognize as his cattle. Not only were longhorns with an unusual black and brown color, but their backs carried the V-Bar Brand and was printed around the wrought iron pillar. He has used over and over again, and it was pretty easy to make an impact.

Are you ready to be remembered? ......

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