Wednesday, September 5, 2012

Fighting Shrinkage in Retail with Surveillance


When most people think of surveillance think they capture people who commit criminal acts. These small cameras and audio recording devices have been used to stop robbers and burglars house the same way. These systems are used by both private homeowners and business owners. Just because someone does not have a big company does not mean that a surveillance system is not the right move to avoid petty theft and other charges. Shrinkage is a term used to describe the loss of elements within a retail store. And unfortunately a lot of entrepreneurs lose money because of this factor.

Effective management of withdrawal allows the price of the items to remain relatively low for consumers, taking the right amount of profit. A lot of owners of retail shops to think that in order to put an end to the withdrawal or control must first buy an expensive surveillance system, which is not true. Persons employees, or sales force, should be the first line of defense in combating shrinkage. Everyone knows that your sales force can not be expected to act as security guards or police officers, but the visual presence of them can be enough to help combat withdrawal.

It 'easy to teach your sales force how to avoid withdrawal without putting in any real damage. For example, a simple and effective way to reduce shrinkage is to teach your sales team to greet every customer and look into his eyes. A person who is intent on stealing the store often avoids any and all contact with eyes. The visible presence of the sales force roaming the floors of the store is also a good way to reduce the possibility of elements to become pocketed. If the store has changing rooms, a good way to prevent shoplifting is to train people in these rooms that can accommodate people count as items come and go.

Although these actions may cause some shoplifters to pocket not all items in your shop, there are always those who will try anyway. In addition to placing in the personal in the locker room and have them virtually patrolling your store, the economic costs and effective security features are available for purchase. Safety mirrors can be used to see the points of the store that are apparently invisible to the eye. These mirrors come in many shapes and styles. They came come in half-dome that mounts against the walls and ceilings, quarter dome that fit into corners, or full dome mirrors that can be placed at the center of the ceiling. These mirrors can be used to assist customers as they browse through the merchandise without their knowledge.

Notice of entry can be placed in an archive to allow notification, when new customers are entering or when existing customers are leaving. They can be in the form of reports of contact which means that when the person enters from the door an audible noise is made, or may be to infrared rays that make a sound when a person passes through it. The latter are often used in shopping streets where the input is always open. Surveillance systems can come in the form of cameras or simply mirrors and a dedicated workforce .......

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